Marketing Communications Director

Oct 18, 2016
Oct 19, 2016
Employer Type
Direct Employer
Employment Type
Full Time
Creative Marketing Solutions AccountTeams each service a set of Gartner's business units. Creative MarketingDirectors are single points of contact for Account Teams. Primary focus is tobe intimately familiar with Gartner end-user mission-critical objectives foreach of your business units and fold that insight into dynamicdigital-marketing strategies. Truly the "head of the spear" when engaging anyclient across the business. Ability to assimilate client needs and audiencebehaviors making you an indispensable part of your client's business strategy.

Creative Marketing Directors arecurious, energetic, driven digital marketing experts. "Big" thinkers. Leverageextensive marketing experience to develop strategic project plans forintegrated marketing solutions that include social media, web design,persona-based marketing, direct marketing, PPT presentations or a combinationof them all. Use data (either sourced or initiated/generated by you) to informdecision-making on projects. Accountable for the quality and brand consistencyof all marketing solutions generated by your Creative Marketing SolutionsAccount Team. Expected to deliver on-target, polished, customer-centricsolutions that meet the business objectives of our clients. Seeks out newopportunities to extend and strengthen the reach of our team.

Location - Stamford, CT

Job Description

* Branding and digital-marketing expert

* Strategy is your passion and chief strength. Majority of your time dedicated to producing project plans for your clients, although you are responsible for overarching client satisfaction

* Lead projects with multiple components that typically evolve in scope over time and often require large communication plans/multiple deliverables

* Forecast client needs and offer a game plan (ideas, tactics, technology) that supports their business objectives

* Work very closely with designers to make sure strategic and tactical parts of larger projects are aligned, are completed on time and meet the new level of quality.

* Utilize process workflow program and tiering strategy to monitor status of C and D projects (projects most of which you are not working on) for your clients

* Partner with client and product teams to improve product marketing strategies and tactics to meet client needs and achieve business objectives. Use marketing experience to find the right balance between clients needs and wants

* As strong managing people as you are managing projects

* Brand-first mentality. Brand consistency across all communications is a chief priority in everything you produce

* Gathering cross-functional teams and teammates to solve problems comes naturally to you

* Equally successful working independently and collaboratively

* Source and analyze data that supports client needs. Realize the significance of it. Know how and when to use it

* Utilizes best practices and shares ideas with clients, team and partners

* Develop original content for marketing communications when necessary

* Team thought leader who shares best practices to drive efficiencies within teams

* Self-adjust. Manage and prioritize personal workload

* Build cases for necessary expenditures (personnel, technology, process) to support client needs and present them to your manager, Creative Marketing Senior Director #LI-AK1

* Four-year degree in marketing or communications or other business related field from an accredited college or university

* 8 years experience spearheading integrated marketing campaigns (Web, automated email, social media, direct mail, collateral, PPT)

* 5 years of digital marketing experience

* Experience with persona-based marketing

* Sales, events and/or information technology experience

* Eloqua experience

* Events marketing

* Proven ability to handle multiple tasks under tight deadlines

* Experienced at writing compelling marketing content and presentations

* Excellent presentation, communication and interpersonal skills

* Demonstrated leadership skills

* "We" not "Me" attitude #LI-AK1