Director of Inside Sales

Greycroft Partners
Oct 18, 2016
Oct 19, 2016
Employer Type
Direct Employer
Employment Type
Full Time
The Director of growth will report to the VP of Marketing and works closely with VP of Sales. Instrumental in the organization, this challenging role will facilitate the development of enterprise level lead detection and lead qualification, manage and leverage multi-channel efforts, defining/optimizing a lead generation ecosystem, and delivering actionable metrics. This position also provides daily management, and coaching to the global inside-sales team. Collaboratively consults with other leaders to support strategic business needs while improving the effectiveness and efficiency of processes, programs, and infrastructure.

Profile :

At least 7 years' experience working in a business development role in a corporate environment, you are a senior manager, metric oriented and performance driven. You know how to articulate inside-sales with a modern and digital oriented approach to acquire sales-qualified leads, especially at the enterprise level. Strategic, you have ownership of your channels and budgets. You are willing to grow in a fast changing company and take more responsibility.

Core Responsibilities

Creating a culture of success and ongoing business and goal achievement.

Developing programs and process that augment enterprise lead detection and conversion to Sales cycle

Manage global inside sales team to target/identify potential prospects, cold call/nurture them, and convert them into the sales process.

Being accountable for profitable programs leading to ROI and targeted monthly and annual goals.

Maintaining focus on company growth objectives with a goal of maintaining/achieving a superior position in the industry.

Deliver deep analytic insight into the lead generation program to optimize spend

Being able to accurately assess the performance and fit of team members and be willing to make changes as necessary.

Development, documenting and continuously improving the full life cycle of company business development, from lead generation to ongoing referral cultivation.

Leveraging and improving the use of company software ecosystem ( marketing automation, dataming, list building, CRM ) system (SalesForce)

Developing metrics and dashboard for visual reporting as well as more granular report to monitor the activity


Business Acumen.

Strategic Thinking

Familiar with enterprise level lead detection

Developing Lead Scoring and Nurturing Campaigns

Ecosystem administration ( marketing to sales workflows)

Understanding and oversight of lead generation metrics and analytics

Lead Generation and Inside Sales techniques, strategies, and automation.

Familiar with Datamining, list sourcing, list building, list queries

Understanding of the global events industry and oversight of corporate events (roadshows, user conferences, tradeshows) is a plus

Software Knowledge


Marketing Automation, preferably hubspot

Web analytics tools, datanyze, zoomifo is a plus


Competitive salary commensurate with experience

We offer a full range of competitive benefits to our full-time employees. Our extensive benefits plan includes medical, dental, vision, life and disability insurance; retirement savings plan (401k); paid time off and holidays

Local candidates only. No agencies please. To apply, send cover letter, resume and salary requirements